Client: Ultimate Fighting Championship
Project: Interactive CD-ROM Marketing Kit
UFC 41: Onslaught was part of a series of monthly digital marketing kits created for Ultimate Fighting Championship. The kits were sent to cable systems throughout the country to assist them in marketing UFC’s monthly pay-per-view events to MMA fans.
This CD-ROM features a viewable event TV spot, event countdown clock and interactive event fight card. Viewers can also browse through profiles for 15 of the organization’s top fighters.